AI visibility tracking
Ask AI assistants the questions your customers ask. See whether your brand is mentioned, whether your site is cited, and which competitors make it into the answer.
Free trial: 1,000 credits, no card needed.
Many people now ask an AI assistant before they open a search results page. The answer names a few brands and links a few sources. If yours is not among them, there is no ranking to improve and no click to lose. You are simply not in the conversation.
Classic rank tracking cannot show this. You have to ask the questions your customers ask, in the engines they use, and keep asking, because the answers shift. That is what AI visibility tracking, often called GEO (generative engine optimization), is about.
1. Research
Enter a keyword and Prompt Research lists the questions people ask about it, with ChatGPT's answers and the sources it cites. The questions come mostly from Google's People Also Ask data, not from logged ChatGPT prompts, so we do not make up an "AI search volume". About 0.25 € in credits per keyword, US English for now.
2. Explore
Run one prompt in ChatGPT, Claude, Gemini and Perplexity at once and see who gets mentioned and which pages get cited. These are API answers, so they can differ from what people see in the consumer apps. Handy for a quick check before you commit a question to tracking.
3. Track
Save exact questions under topics, pick the engines and the market, and check them daily, weekly or monthly. ChatGPT and Gemini are on by default. Google AI Overviews, Claude and Perplexity are supported too. You see a cost estimate before anything runs.
The Competitors tab shows how often answers mention you and the competitors from your project context. Your brand counts as mentioned when its name or domain appears in an answer, and as cited when the answer links to your site.
The Citations tab lists the pages the answers link to, marked as your domain or a third party, with the prompts and engines behind each one. Third-party pages that keep getting cited show where it pays to be mentioned.
The trend chart combines manual and scheduled checks, using the latest finished run per day. You see whether your mention and citation rates move after you publish or update pages. A failed check is never counted as your brand being absent.
Connect SEO Sauna to Claude, ChatGPT, Cursor or any MCP client, and your assistant can research prompts, set up tracking and read saved results for you. Run the /ai-visibility-audit skill and it goes through the answers and cited pages, then suggests the few changes most likely to get you cited.
Included in the plan
AI visibility is part of the one plan, with 17,000 credits every month. No add-on per assistant.
Start freePrompt Tracking works on trial credits. Prompt Research and Prompt Explorer need the paid plan.
AI visibility is how often AI assistants such as ChatGPT and Gemini mention your brand or cite your website when people ask questions in your field. Working to improve it is often called GEO, generative engine optimization. SEO Sauna measures it by asking the questions you choose and recording what comes back.
Prompt Tracking supports ChatGPT, Gemini, Google AI Overviews, Claude and Perplexity. ChatGPT and Gemini are on by default. ChatGPT and Gemini answers are collected from their consumer sites, while Claude and Perplexity use their model APIs, which costs more per answer. Prompt Explorer compares ChatGPT, Claude, Gemini and Perplexity side by side.
Yes. The same question can get a different answer tomorrow, so one check proves little. SEO Sauna treats results as trends: it keeps every check, charts the latest finished run per day and shows mention and citation rates over time.
It is included in the 59 € a month plan (excl. VAT) with 17,000 credits a month, with no add-on per assistant. Prompt Research costs about 0.25 € in credits per keyword, and tracking shows a cost estimate before anything runs. Viewing and exporting results is free. New accounts get 1,000 trial credits with no card.